--- title: "\"This Is Only the Beginning\": Dua Lipa Celebrates the First Year of Her DUA Beauty Brand" description: "British singer Dua Lipa celebrated the first year of her DUA skincare brand, created with Augustinus Bader Science, and reflected on pop-up events in London, Paris, and New York." date: 2026-11-04T14:29:12.118Z lang: en url: https://xab.info/en/posts/dua-lipa-celebrates-first-year-dua-brand tags: [dua-lipa, dua-cosmetics, beauty, augustinus-bader, skincare] author: "Inna Kinsheva" publisher: "XAB.info" --- # "This Is Only the Beginning": Dua Lipa Celebrates the First Year of Her DUA Beauty Brand ![Singer Dua Lipa with red hair and a necklace at a DUA brand event](https://xab.info/media/2026/11/04/dua-lipa-godovshina-kosmeticheskogo-brenda-dua/dua-lipa-godovshina-kosmeticheskogo-brenda-dua-1.webp) ## Key Points - Dua Lipa celebrated the first anniversary of her DUA skincare brand, created with Augustinus Bader Science. - The three-product line launched in November 2025 with a simple three-step routine concept. - Over its first year, the brand hosted pop-up events in London, Paris, and New York. - Lipa stated: "I am so proud of how far it’s come already and this is only the beginning." British singer Dua Lipa has celebrated the first anniversary of her skincare brand DUA, which she created in partnership with scientific cosmetics company Augustinus Bader Science. The artist published a collaborative post with the official DUA by AB page to congratulate her own project on its first "birthday," summarizing a year of achievements since the line's launch. ### Anniversary and First Public Post In the publication, Lipa noted that the brand launched last year and expressed immense pride in the journey so far. "I am so proud of how far it’s come already and this is only the beginning," the singer wrote, emphasizing that the first year is merely a starting point for the project's further development. The message was shared as a collaborative post with the brand's page, highlighting the partnership nature of her work with Augustinus Bader Science. ### From Concept to Launch The DUA line was introduced in November 2025, and by November 2026, the project reached its milestone first anniversary. The brand's concept is built around a simple, three-step skincare routine: the line features three products designed for sequential application. This concise approach is positioned as an answer to audience demand for straightforward and accessible skincare without an overwhelming number of products. ### Pop-Up Events in Three Cities Lipa's memories of the brand's first year are tied not only to the launch itself but also to a series of pop-up events in London, Paris, and New York. The artist specifically highlighted meetings with customers who fell in love with the three-piece collection. These events served as a way for the brand to interact directly with audiences in different cities, turning the launch into a living experience rather than just a commercial transaction. ### Style in the Anniversary Photos In one of the photos published for the celebration, Lipa wore an off-the-shoulder black top. She completed the minimalist look with a chunky chain necklace and a gold-tone watch—a combination that aligns with the understated yet expressive aesthetic characteristic of her public appearances and the brand's visual language. ### Project Context The DUA brand is positioned as a joint venture between the singer and Augustinus Bader Science, combining Lipa's public profile with her partner company's scientific foundation. By emphasizing that "this is only the beginning," the artist signaled plans for the line's continued growth. For XAB.info, this material reflects the broader trend of celebrity-backed beauty brands, where an anniversary becomes an opportunity not just for marketing messaging, but for a public progress report on initial results. ## Fact-Check & Sources - ["Это только начало": Дуа Липа отметила годовщину своего косметического бренда](https://wave.rbc.ua/ukr/stars/tse-lishe-pochatok-dua-lipa-vidznachila-richnitsyu-1793801865.html) - Primary source: confirms the DUA brand anniversary, November 2025 launch, London/Paris/New York pop-ups, Lipa's quote, and outfit description. - [Дуа Липа и Каллум Тёрнер](https://spletnik.ru/dva-dnya-v-palermo-i-zvyozdy-na-chastnykh-samolyotakh-dua-lipa-i-kallum-tyorner-planiruyut-svadbu-goda-338895) - Contains information about an upcoming wedding; unrelated to DUA brand facts, not used in the article. - [Дуа Липа и Каллум Тернер готовят "свадьбу года" в Палермо, - СМИ](https://www.unian.net/tourism/news/dua-lipa-svadba-torzhestvennoe-brakosochetanie-pevicy-s-potencialnym-bondom-mozhet-proyti-na-sicilii-13368987.html) - Topic of a wedding in Sicily; unrelated to the DUA brand anniversary. - [Слишком роскошно для двоих: Дуа Липа пересмотрела планы на свадьбу и пригласила всех звёзд](https://www.pravda.ru/news/showbiz/2357430-dua-lipa-callum-turner-wedding/) - Also dedicated to a wedding; neither confirms nor refutes facts about the DUA brand. ## FAQ ### What is the DUA brand and who created it? DUA is a skincare brand created by Dua Lipa in partnership with Augustinus Bader Science. The line consists of three products built around a simple three-step routine concept. ### When was the DUA brand launched? The line was introduced in November 2025, and the singer celebrated the project's first anniversary in November 2026. ### What events did the brand host during its first year? During its first year, DUA hosted pop-up events in London, Paris, and New York, where Lipa met with customers of the line.