--- title: "Kim Kardashian's SKIMS criticized for $148 Christmas advent calendar" description: "Kim Kardashian's $148 SKIMS Christmas advent calendar sparked a wave of criticism after a viral unboxing video: users felt the contents did not match the price, and the brand offered customers refunds." date: 2026-11-09T07:54:20.650Z lang: en url: https://xab.info/en/posts/skims-kim-kardashian-advent-calendar-criticism tags: [skims, kim-kardashian, advent-calendar, consumer-criticism, tiktok] author: "Darya Fomina" publisher: "XAB.info" --- # Kim Kardashian's SKIMS criticized for $148 Christmas advent calendar ![Kim Kardashian at a gala event with professional makeup and styled hair](https://xab.info/media/2026/11/09/skims-kim-kardashian-advent-kalendar-kritika/skims-kim-kardashian-advent-kalendar-kritika-1.webp) ## Key Points - The $148 SKIMS advent calendar with 12 accessories triggered viral criticism after an unboxing video on TikTok. - Customers found the contents did not justify the price and criticized material quality; however, the entire stock was sold out. - According to Wave RBC.UA, SKIMS offered buyers a refund or credit; PeopleTalk noted that the company had not commented on feedback at the time of publication. The SKIMS brand, founded by Kim Kardashian, has found itself at the center of a wave of criticism over a Christmas advent calendar priced at $148. According to Wave RBC.UA, after an unboxing video appeared on social media, users actively began discussing its contents, feeling that the product did not justify its price tag. The scandal erupted during the holiday season, when the brand traditionally releases a limited edition set for Christmas and New Year. ### What's inside the set The product in question is the SKIMS Accessories Advent Calendar — a set of 12 compartments with "little surprises." According to the description, it contains hair ties, satin scrunchies, hairpins, clips, branded keychains, a miniature mirror, and other accessories. According to PeopleTalk, customers also noted the presence of bobby pins, headbands, a comb, and a stress-relief toy ("squishy"), while some bloggers criticized the quality of materials, which they felt resembled cheap bra straps. ### How the scandal began The wave of dissatisfaction began after a TikTok user posted a video unboxing all 12 compartments, showing the contents of the calendar and making no secret of her disappointment with the quantity and nature of the gifts. The video quickly went viral and garnered tens of millions of views, while other users began sharing their own impressions, questioning the value of such a purchase. ### Audience reaction In the comments, the contents of the set were compared to random trinkets that one might find at the bottom of a purse or in a junk drawer. Some creators called the calendar "the Fyre Festival of advent calendars," referring to the infamous festival that became a symbol of failed promises and disappointment. Despite the viral criticism, according to PeopleTalk, the entire stock was sold out, and only a waiting list remained on the company's official website. ### Brand stance Some users pointed out that SKIMS had positioned the product as an accessory calendar from the very beginning: the official website noted that there would be surprises inside, from hair accessories to keychains. In response to the dissatisfaction, according to Wave RBC.UA, a company representative stated that the brand had heard customer feedback and contacted every buyer, offering a choice between a full refund or a credit for an equivalent amount for future purchases. At the same time, PeopleTalk noted at the time of publication that SKIMS representatives had not yet commented on the flurry of negative feedback, indicating a discrepancy in the chronology of the company's response. ## Accounts differ ### SKIMS reaction to the criticism - **SKIMS (according to Wave RBC.UA):** A company representative stated that the brand heard feedback, contacted every customer, and offered a full refund or equivalent credit. ([wave.rbc.ua](https://wave.rbc.ua/ukr/style/kim-kardash-yan-rozkritikuvali-advent-kalendar-1794210275.html)) - **SKIMS (according to PeopleTalk):** SKIMS representatives have not yet commented on the wave of negative feedback. ([peopletalk.ru](https://peopletalk.ru/article/kim-kardashyan-raskritikovali-za-vypusk-bespoleznoj-novogodnej-produktsii/)) *Where they agree:* The brand released a $148 advent calendar, it became the object of viral criticism on social media, and the entire stock was sold out. ## Fact-Check & Sources - [Ким Кардашьян раскритиковали за адвент-календарь SKIMS: что не понравилось покупателям](https://wave.rbc.ua/ukr/style/kim-kardash-yan-rozkritikuvali-advent-kalendar-1794210275.html) - Original source: $148 price, 12-compartment content, viral TikTok video, Fyre Festival comparison, brand's stance on refund/credit. - [Ким Кардашьян раскритиковали за выпуск бесполезной новогодней продукции](https://peopletalk.ru/article/kim-kardashyan-raskritikovali-za-vypusk-bespoleznoj-novogodnej-produktsii/) - Confirms price, contents, and quality criticism; adds fact about sell-out and waiting list, but notes SKIMS had not commented on reviews at the time (discrepancy with source 1 regarding reaction status). ## FAQ ### How much does the SKIMS advent calendar cost and what is in it? The SKIMS Accessories Advent Calendar costs $148 and features 12 compartments with accessories: hair ties, satin scrunchies, pins, keychains, a mirror, and other branded items. ### Why was the calendar criticized? After a viral TikTok unboxing video, users felt the contents did not match the price, compared them to junk, and criticized the quality of materials. ### How did the SKIMS brand react? According to Wave RBC.UA, a company representative said the brand contacted buyers offering a full refund or credit. PeopleTalk noted at the time of publication that the company had not yet commented on the feedback.