Bread is cheaper, eggs are more expensive: how prices for basic products have changed in Ukrainian supermarkets

Ukrainian retailers continue to adjust their pricing policies for basic food products. According to a monitoring survey conducted by RBC-Ukraine on June 25, the shelves of the largest retail chains show divergent trends: alongside the price increase of some items, a significant decrease in prices for others is also recorded. The review included the chains Auchan, Silpo, ATB, and Novus.

The bread issue is resolved in favor of the buyer

The most notable event of the week was the return of budget wheat bread from the manufacturer "Formula Vkusa" to the assortment of the "Auchan" chain. This decision allowed the retailer to lower the minimum price for bakery products by 6.80 hryvnias at once. While "Auchan" took a step towards the buyers, the other chains in this segment demonstrated stability, not changing their price tags.

Eggs are getting more expensive again

The trend in the market for category C1 chicken eggs has changed. Having held at minimum levels for a long time, this product has begun to rise in price. In "Auchan", the cost of one egg increased by 10 kopecks, which translates to a price increase of 1 hryvnia per dozen. However, the situation is not critical everywhere: in the Novus chain, a symbolic price reduction was recorded for their own brand of eggs — by 40 kopecks.

Milk and butter: a battle of brands

Significant changes also occurred in the dairy department. The ATB chain reduced the price of "Daily Harvest" pasteurized milk by 1 hryvnia. Meanwhile, Novus replaced its own brand with products from the "Zhytomyr Dairy Plant" in a large package, while keeping the price at a psychologically important mark — up to 35 hryvnias.

Sunflower oil with a volume of 0.5 liters has also updated its price tags after a long lull. The most radical changes occurred in Novus: instead of the "Oleyna" brand, "Shhedryi Dar" appeared on the shelves, the cost of which is 7.32 hryvnias lower than that of its predecessor. In other retail chains, price fluctuations for oil were minimal and did not exceed 10 kopecks.

Leaders in affordability

The "Silpo" chain maintains its status as a leader in product affordability, relying on its budget "Extra!" line. At the same time, in other stores, the difference in the cost of individual items can be significant: for example, the cost of a kilogram of buckwheat in some chains can exceed the minimum offers by four times.