On November 25, the Emily Resort complex will host the final of the national beauty pageant Mrs Beauty of Ukraine, where 14 contestants from various regions of the country will compete for the main title and crown. The event combines a high-profile social show with a large-scale charitable initiative aimed at raising funds for Ukrainian servicemen.
Project Features and Final Program
The Mrs Beauty of Ukraine contest is designed for women aged 26 and older, aiming to highlight their individuality, talent, and opportunities for self-realization. The event is organized by the TopContest.ua platform in cooperation with Oleksandr Usyk's charitable foundation, the Usyk Foundation. Well-known TV host Hryhoriy Reshetnik is announced as the host of the grand evening.
The evening's program features a traditional red carpet, performances by guest artists, and exclusive collections by Ukrainian designers. The highlight of the evening will be the awarding ceremony for the finalists and the coronation of the winner, who will receive the honorary title.
Charitable Component and Partnership with the Foundation
A key element of the program will be a charity auction prepared in cooperation with the Usyk Foundation. All funds raised during the event will be directed toward the material needs and support of the Armed Forces of Ukraine. Previous cooperation between the organizers and the foundation has already raised and transferred over 15 million hryvnias to support the army.
Significance of the Event for Society
Hosting such large-scale events in the current realities demonstrates the ability of the Ukrainian cultural and public sectors to combine aesthetic projects with tangible assistance to the frontline. The contest not only promotes the domestic fashion industry and supports women but also makes a significant contribution to strengthening the country's defense capabilities through systemic charitable activities.
