The Ukrainian UPG group of companies became a partner of the interactive Ukraine WOW 'That Day' exhibition, timed to the 35th anniversary of the restoration of Ukraine's Independence. This is reported by RBC-Ukraine, citing the company's press release. The exhibition opened at Kyiv's Central Railway Station and guides visitors from the events of 1991 to reflections on the country's current state and future, combining historical exhibits with interactive formats.
The 'UPG Restores' Philosophy
According to UPG PR Director Sabina Obukhova, supporting veterans' and defenders' families as part of the partnership with Ukraine WOW continues the strategic mission of 'UPG Restores' — the company's long-term work to restore Ukraine through economic development and support for the veteran community. UPG founder and owner Vladimir Petrenko, as noted by Obukhova, is convinced that the restoration of Ukraine has many manifestations — economic, infrastructural, energy-related, but above all human. 'It is from this vision that the philosophy of "UPG Restores" grew,' she emphasized, adding that it is a great honor for the company to provide free entry to the exhibition for families of Ukrainian veterans and defenders.
What the 'That Day' Exhibition Is About
The exhibition at Kyiv's Central Station allows visitors to see the Independence Flag and the official symbols of the President of Ukraine's authority, and, using virtual reality headsets, to visit the Verkhovna Rada and the President's office, as well as to leave their own dream about Ukraine's future. Ukraine WOW co-founder and exhibition head Yulia Solovyi expressed gratitude to UPG for the second collaboration and for the opportunity to create projects that 'not only tell about Ukraine but also give people the chance to feel hope and find the strength to move forward.'
Free Entry for Veterans' Families
Members of veterans' and defenders' families can obtain free tickets to the 'That Day' exhibition by filling out a special form on the organizers' website in advance. As Sabina Obukhova emphasized, the company strives not only to work daily on restoring the country but also to restore the strength of people — those 'for whom our future is even possible.'
Context: Second Season of Collaboration
UPG is a Ukrainian group of companies specializing in the trade of petroleum products and ranking among the top three operators of the country's fuel market by the number of gas stations. The company systematically supports the veteran community and is a general partner of the Unconquered Games in Ukraine. The current promotion became the second season of collaboration between UPG and Ukraine WOW: in the previous winter season, the company provided a thousand tickets to the exhibition for internally displaced persons.