The famous Ukrainian band Boombox has joined forces with the social project 'We Are of the Same Blood' to create a unique charity clothing collection. The basis for the prints includes not only legendary lines from the band's iconic songs but also exclusive original texts taken directly from frontman Andriy Khlyvnyuk's personal drafts. This project has become a symbol of how art can be directly converted into real assistance and the saving of human lives at the frontline.
Essence and Composition of the Charity Collection
The lineup includes seven carefully designed items: stylish T-shirts, comfortable longsleeves, and branded caps decorated with recognizable phrases. Fans of the band can not only wear their favorite quotes but also contribute to supporting the defenders. The most important component of the initiative is financial support: 50% of the price of each sold order is directed by PUMB bank to the purchase of critical hemostatic agents, modern medical equipment, and reliable storage and blood transfusion systems for paramedics working in the combat zone.
First Results and Medical Assistance
The initiative has already demonstrated impressive practical results. During two large-scale Boombox concerts in Lviv, the new collection brought the organizers 520,000 hryvnias. With these raised funds, volunteers have already purchased and delivered critically needed equipment: portable vein finders, automated defibrillators, specialized LED lamps, rechargeable batteries, and blood typing devices. The assistance was promptly sent to the 'Blood Agents' initiative and the 'Solomianski Kotyky' charitable foundation, and the large-scale fundraising campaign continues to grow actively.
Controversial Data
While covering the initiative in various open sources, some discrepancies arose regarding the exact dates of the launch of merch sales in offline locations and the full composition of the partners involved. Some media resources focus on exclusive online sales through the 'We Are of the Same Blood' project platform, while other sources mention the integration of such charitable lines into large shopping centers and physical stores in the capital, which is explained by the phased release of various drops as part of a long-term campaign.
Project Significance and Availability
The creators note that behind every item from the new collection stands a specific favorite song, a warm memory of the fans, and, most importantly, real support for those who are right now saving someone's life at the frontline, where every second counts. Exclusive items can be ordered through the official internet resources of the social project, joining in saving Ukrainian military personnel.
